The secret Triangle behind branding and logo design
The secret Triangle behind branding and logo design is the reason why companies like Apple, Adidas, Target, Amazon, Nike, Starbucks e.t.c are successful.
Understand the concept that
The design we make is for the company, but the company needs the design for the customers, and the Customers gut feeling about the company is the Brand
The secret Triangle behind branding and logo design, It’s the one secret you must know
It’s why many businesses don’t succeed no matter what they do.
It’s the reason why Apple, Amazon, Target, Nike, and Starbucks is successful.
Without the understanding of this triangle, your business might bleed to death
Here is the Triangle
It’s the relationship between the company, the brand, and it’s customers.
As the pace of business quickens and the number of brands multiplies,
Its customers, not companies, decide which brand lives and which ones dies
-ZAG by MARTY NEUMEIER
Here is the triangle of branding theory from a BRAND designer’s POV.
The design we make is for the company but the company needs the design for the customer
and the customers gut feeling about the company is the BRAND
Important Note: is to learn to let go and let the brand flow through the Triangle
What are your thoughts, and knowledge concerning Branding?
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